Dove Deluxe

For Deluxe the timelines required from the network & the complexities of the jobs involved meant that the only way targeted outcomes (time & design) could be achieved, was if technical activities were be managed by imsglobal while the job was still at adaptation stage with VIBE. Close and careful collaboration allowed the transition to be smooth & continuous.

The complex nature of these jobs involved technical input that was time consuming and in need of close review.

The crossover in collaboration at design stage allowed these technical requirements to be comfortably met and a clear expectation of the label outcome to be developed within the marketing and APS team.